Monday, November 19, 2012

Field Marketing Intern Wanted


Twang Partners, LTD

Title: Field Marketing Intern

Compensation: $10/hr

Job Location: San Antonio, TX

Hours: 8-10 hours per week, schedule is flexible on- site, Weekend events

Internship Duration: January 7th- May 31st

 

About our Company

Twang Partners, LTD is a local, family-owned manufacturer of flavored salts and sugars that has been in operation for over 25 years. Twang is a fun, creative and fast growing company that is known for our high-quality and great tasting products. We are best known for our Twang beer salt, which is the flagship product of our company, however we are constantly moving forward and expanding our product lines under our brand.

 

Job description

The Field Marketing intern will work under the supervision of the Field Marketing Manager and closely with the entire marketing team to fulfill field/promotional needs. The Field Marketing intern will be utilized to execute field/trade events for the marketing team by promoting brand awareness and educating the consumer about the product.  

 

Core Responsibilities

  • Assist the Field Marketing Manager in preparing, executing and follow-up of field marketing activations
    • Set up, work and take down of event
    • Make sure we are well represented, know Twang Street Team script, be able to engage with consumers, be able to manage the amount of product and merchandise at events
  • Conduct research on potential field/promotional opportunities for the brands.
    • Prepare concise research and present by deadlines
    • Expand the research findings into opportunities for Twang
  • Help create field marketing strategies to gather data on consumers
  • Assist in promoting and spreading awareness of the Brand Ambassador Program
  • Create field marketing calendars with brand specific events

 

Job Requirements

  • Must be a Full-time student; Junior or Senior
  • Reliable transportation
  • Must be willing to travel
  • Availability on weekends, for weekend events
  • Ability to speak with consumers on all levels
  • An understanding of marketing /sales principles and concepts
  • Fast learner, ability to take on project and produce results
  • Reliable, trustworthy and honest
  • Outgoing, must have interpersonal skills
  • Creative, confident and proactive
  • Strong verbal communication skills
  • Proficient in Microsoft Office (word, excel and PowerPoint)
  • Ability to perform market research and research writing
  • Highly organized, punctual and detail-oriented

 

 

Application Instructions:

Please send resume and photo of yourself to: etrevino@twang.com & SMorquecho@twang.com

Wednesday, October 31, 2012

Halloween at Twang!

Happy Halloween from Twang!
 
It's that time of year when all the Twang employees get together to celebrate Halloween at our Annual Twang Halloween Luncheon. Pizza, Witches Potion and fun games were among the festivities at the celebration. This years Costume Contest had a lot of tough competition with a total of 15 participants. We work hard and play even harder!



                                                                        
1st Place Winner
                                          
                                                                    
                                                                        
2nd Place Winner
                                              

                                                                                  

3rd Place Winner
 
 
 
 
 











 


Tuesday, October 16, 2012


 

Twang Partners releases new packaging and displays for Twangerz Snack Topping

New design reflects fun and flexibility of product.

 

 (Sept. 20, 2012) SAN ANTONIO — Twang Partners, a San Antonio-based company specializing in premium flavored salts and sugars, has unveiled an updated look for its Twangerz Snack Topping. A flavored salt that can be eaten by itself as a treat or sprinkled onto foods as a topper, Twangerz Snack Topping is a grab n’ go item that performs well in a wide range of store categories.

The new Twangerz packaging highlights the bold flavors of the snack topping, which include Lemon-Lime, Pickle, Lime, Chili-Lime and Mango Chili. The bright colors and prominent lettering appeal to the product’s target teen and tween demographic, enticing them to create their own custom combinations by adding Twangerz to fruit, veggies, chips, popcorn and more.
 
“Our Twangerz brand appeals to a diverse array of taste preferences and sells well in a range of store categories including spices, candy, produce, ethnic, meat, seafood and salty snacks,” Roger Trevino, Sr., founder for Twang Partners said. “We wanted our new packaging to emphasize the fun and flexibility of the line.”

Twangerz is available in 1.15-ounce shaker bottles and one-gram packets. In addition to the revamped look of the Twangerz Snack Topping, Twang also introduced a new two-tier rack offering and a free standing floor display for eye-catching grab n’ go product presentation, allowing retailers to leverage found space to influence quick impulse purchases, especially by the young adult demographic. Orders may be placed by visiting twang.com.      

 

About Twang Partners, Ltd.
Based in San Antonio, Twang Partners Ltd. is a family-owned and operated creator and manufacturer of premium-flavored salts, sugars and seasonings. Since 1986, Twang Partners has produced the highest quality products designed to enhance the taste, appearance and enjoyment of food and beverages. Brands include Twang Beer Salt, Twangerz Snack Toppings, Cocktail Candy, Twangarita and Margaritaville Margarita Salts. Find Twang products on grocery, convenience, liquor and specialty store shelves across the country. Twang Partners has successfully collaborated with some of the top food and beverage companies around the world to create innovative custom blends. For further information, visit
twang.com.

Press Contact:
Elysia Trevino Gonzales
(210) 226 – 7008
etrevino@twang.com


Wednesday, September 26, 2012

MEET THE NEW TWANG INTERNS

 
 
 
We are delighted to introduce our new Fall 2012 student interns. All three interns bring special skills and abilities to the table and are very talented. They will be helping the Twang Marketing team with things like research, product development and social media. We are happy to have them! Welcome to the Twang Family!






Name: Danielle Brischetto
Age: 22

Hometown: Houston, TX

College: University of Texas at San Antonio

Year: Senior

Major: Marketing

Dream Job: I have no idea what I want to do

Favorite Twang product: I love the cocktail candy! I am obsessed! I love the sweet taste and all of the different flavors!

Most unique skill or quality: I think that I have a really great imagination!

What would your best friend would describe you as? I’m like Chuck Norris. Words cannot even begin to describe me.

Favorite hobby: Arts and Crafts

What celebrity would you be? And why? I would be whoever is married to or dating Kris Hemsworth. He is such a cutie!! Unless it was Scarlett Johansen, if it was her then I wouldn’t want to be her because I really don’t like her.

 

 
Name: Taylor Nutten

Age: 21

Hometown: Manhattan Beach, CA

College: University of Texas at Austin

Year: Senior

Major: Business Management

Dream Job: I have two dream jobs: Concert Promoter and Skydive Instructor. I would love to bring bands and artists to different cities and venues around the country in order to showcase their talents. On the other hand, I love the outdoors and skydiving is unlike any experience I have ever had before.

Favorite Twang Product (& why): My favorite Twang product is the Caliente Beer Salt. I love how it adds a little heat and extra flavor to an ordinary beer.

Most unique skill or quality: I can pick things up with my toes

What your best friend would describe you as: Energetic, outgoing, and hard working

Favorite hobby: Drawing

If you could be any celebrity, who would it be and why? Pink, I love her music and think it would be so much fun to be a rock star and travel around the world.

 

 
Name: Jesus Daniel Villanueva

Nickname: Jesus

Age: 22

Hometown: Converse, TX.

College: UTSA

Year: Junior

Major: Music Marketing

Dream Job: Spanish Classical Guitar Performer

Favorite Twang Product (& why): Twangerz, Can put it on practically anything and it'll taste good.

Most unique skill or quality: Being musically inclined.

What your best friend would describe you as: Insane for pulling some of the stunts I do in parkour.
Favorite hobby: Photo Manipulation

If you could be any celebrity, who would it be and why? Tony Jaa. So that I can perform his style of martial arts, and have fun doing it.
 
 


 

Thursday, May 24, 2012

New Interns Wanted fo Twang Beer Salt!


Twang Partners, LTD is currently searching for new interns to work in-office during the summer of 2012. Our company is fastly growing and is seeking smart, hard-working young professionals to bring new insights and skills to our Marketing and Sales teams.

If you think you have what it takes to be the next Twang intern, please reach out to us at the provided contacts below.

Job description
The marketing/sales intern will work as an extended member of the marketing team by providing assistance and knowledge where it is needed. The marketing/sales intern will be given individual projects and be asked to produce results.

Core Responsibilities
  • Assist Marketing team in execution of the marketing plan
    • Take on individual tasks and execute
    • Meet with marketing team weekly
    • Attend marketing meetings
    • Generate marketing ideas and possible tactics
  • Conduct research on various topics
    • Prepare concise research papers and present by deadlines
    • Expand the research findings into opportunities for Twang
  • Help our Field Marketing Manager prepare and execute events on weekends
    • Set up, work and take down of event
    • Make sure we are well represented, know Twang Street Team script, be able to engage with consumers, be able to manage the amount of product and merchandise at events
  • General office duties & support
    • General support for all company management
    • Knowledge of administrative duties including fax processing, sorting, mailings and other functions assigned.

Job Requirements
  • Must be a student; Junior or Senior
  • Reliable transportation
  • An understanding of marketing /sales principles and concepts
  • A passion for marketing/sales
  • Fast learner, ability to take on project and produce results
  • Creative, confident and proactive
  • Strong written and verbal communication skills
  • Proficient in Microsoft Office (word, excel and PowerPoint)
  • Ability to perform market research and research writing
  • Highly organized, punctual and detail-oriented


Application Instructions:
Please send resume and cover letter to: etrevino@twang.com & SMorquecho@twang.com


Tuesday, May 15, 2012

Twang Beer Salt in Texas Motor Speedway, Samsung Mobile 500

Texas Motor Speedway has a  three-day Texas-sized event called  Samsung Mobile 500. The double-header race weekend features the Nationwide on Friday night and the Samsung 500 on Saturday night bringing 400,000+ spectators. Twang was in the middle of it all.  The Twang Mobile Lick Lab was in Midway educating about Beer Salt and giving away Twang swag like Sunglasses, Koozies, Key chains, etc. Midway is the before party of  NASCAR enthusiasts tailgating hours before the event starts.  Every person entering the race track was able to bring in their own beer in a 14”x14”x14” cooler, as much beer as the cooler could hold.  Brookshire, which is a convenient store in the camping area, was another location that carried Twang Bottles for purchase.  We had so much fun that  we'll be back in Texas Motor Speedway "Midway" for the AAA Texas 500 Weekend, so make sure to look for us!  Lick the Salt, Drink the Beer!