New design reflects fun
and flexibility of product.
(Sept.
20, 2012) SAN ANTONIO — Twang Partners, a San Antonio-based
company specializing in premium flavored salts and sugars, has unveiled an
updated look for its Twangerz Snack Topping. A flavored salt that can be eaten
by itself as a treat or sprinkled onto foods as a topper, Twangerz Snack
Topping is a grab n’ go item that performs well in a wide range
of store categories.
The
new Twangerz packaging highlights the bold flavors of the snack topping, which
include Lemon-Lime, Pickle, Lime, Chili-Lime and Mango Chili. The bright colors
and prominent lettering appeal to the product’s target teen and tween
demographic, enticing them to create their own custom combinations by adding
Twangerz to fruit, veggies, chips, popcorn and more.
“Our
Twangerz brand appeals to a diverse array of taste preferences and sells well
in a range of store categories including spices, candy, produce, ethnic, meat,
seafood and salty snacks,” Roger Trevino, Sr., founder for Twang Partners said.
“We wanted our new packaging to emphasize the fun and flexibility of the line.”
Twangerz
is available in 1.15-ounce shaker bottles and one-gram packets. In addition to
the revamped look of the Twangerz Snack Topping, Twang also introduced a new
two-tier rack offering and a free standing floor display for eye-catching grab
n’ go product presentation, allowing retailers to leverage found space to
influence quick impulse purchases, especially by the young adult demographic.
Orders may be placed by visiting twang.com.
About Twang Partners, Ltd.
Based in San Antonio, Twang Partners Ltd. is a family-owned and operated
creator and manufacturer of premium-flavored salts, sugars and seasonings.
Since 1986, Twang Partners has produced the highest quality products designed
to enhance the taste, appearance and enjoyment of food and beverages. Brands
include Twang Beer Salt, Twangerz Snack Toppings, Cocktail Candy, Twangarita
and Margaritaville Margarita Salts. Find Twang products on grocery,
convenience, liquor and specialty store shelves across the country. Twang
Partners has successfully collaborated with some of the top food and beverage
companies around the world to create innovative custom blends. For further
information, visit twang.com.
Press Contact:
Elysia Trevino Gonzales
(210) 226 – 7008
etrevino@twang.com
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