Wednesday, November 9, 2011

Twang Swag Contest

Twang contest rules are really easy!

Post a unique picture of you using any of Twangs products on Twangs Facebook page (, the picture with the most "LIKES" will win:
  • A Twang "It Aight Ganna Lick Itself" T-Shirt
  • A Twang Beer Salt Bundle Pack (All 3 Beer Salt Flavors)
  • 2 Twang Koozies
  • 3 Twang Key Chains
  • All this in your very own reusable Twang Grocery Tote Bag

Contest starts immediately and the deadline will be Sunday, November 13th at 5pm.  Winner will be announced Monday morning. 

Remember, after posting make sure to tell all your friends to go "LIKE" your picture!

Cheers & Good Luck!

Monday, November 7, 2011

Twang in Las Vegas Supporting Margaritaville’s Lucky Rita!

Twang Reps were directly involved in the concocting Genius Book of Records Largest Margarita in the world called the “Lucky Rita”!  The first two days of the event where spent unloading and opening 2,125 Gallons of Margaritaville Gold Tequila botttles, 708 Gallons of Margaritaville Triple Sec bottles and 5,667 Gallons of Margarita Mix.  For a total of 8,500 Gallons of Margarita to be enjoyed by a unique follow of “Parrot Heads” and Las Vegas passerby’s.  In all, over 181,000 Margarita came out of the gigantic cup outside the Flamingo/Margaritaville Hotel and Casino.    

 The previous Guinness world record for the largest cocktail was a margarita with a volume of 28,871 liters (6,350 gal, 7,627 US gal) achieved by Ricardo's Mexican Restaurant and Rosangel Tequila (both USA) in Las Vegas, Nevada, USA.

Halfway through the ceremony celebrating the new World Record, Jimmy Buffett surprised fans by coming out and raising a glass of Lucky Rita with the Wounded Warrior Amputee Softball Team along with Flamingo's Rick Mazer and Margaritaville's Tamara Baldanza in front of more than 1,000 Parrotheads and onlookers.

Lucky Rita were on sale to the public for the about two days allowing guests a taste of history and an opportunity to contribute to a great cause. For every gallon of Lucky Rita sold, Margaritaville will donate $5 to the Wounded Warrior Amputee Softball Team. More than a margarita, Lucky Rita is a concoction with a cause.

Across the street from the Flamingo on the walls of O'sheas Casino hung a wall of advertisement from all the sponsors that help make the Lucky Rita happen.  If you look closely, the far bottom left hand corner is the Twang's Margaritaville's Tins of Lime and Mango. 
 Roof top at the Flamingo!
 Inside Margaritaville's Casino Bar!

The previous Guinness world record for the largest cocktail was a margarita with a volume of 28,871 liters (6,350 gal, 7,627 US gal) achieved by Ricardo's Mexican Restaurant and Rosangel Tequila (both USA) in Las Vegas, Nevada, USA.

 Newest Game from Margaritaville!
 The Lucky Rita!
 Result of the Lucky Rita!

 Product being sold in the Flamingo main Gift Shop!
Street Party!

Thursday, October 27, 2011

Twang wins a Scovie Award!

World's Most Competitive Fiery Foods Contest Announces 2012 Scovie Award Winners

Twang Parnters' Caliente 86' clip strip, was honored a 3rd place award in the Hot and Spicy showdown!

The Scovie Awards is an annual competition that takes place in the month of October that recognizes the top fiery foods products in the world.  Categories include foods, condiments, beverages, sauces, and marketing items that include product packaging, pint of sale items, logos and labels.  What makes the Scovie Awards different from other food competitions is that it is specifically targeted to the Fiery Foods & BBQ industry and is one of the most competitive blind tasted food competitions.  Hundreds of products are entered and go through rigorous tastings and judging to receive the top honors.  This year there were over 700 entries.

The 2010 Scovie Awards has honored Twang Partners with a 3rd Place Award in the Marketing & Advertising Category for product packaging with Caliente 86 clip strip.  Judges for this category are seasoned professionals from the marketing, advertising and Web Design/Internet field.  All entries will be judged on the basis of design, creativity/visual impact, originality, quality and content.

The Scovie Award winners can be seen and tasted at the 2012 Fiery Foods & Barbecue Show March 4-6, 2010 in Albuquerque, New Mexico.

Congratulation to everyone at Twang! 

Tuesday, October 4, 2011

Annual camping trip with better tasting beer...

Hi Twang… 

First off I would like to say how great of a product you guys produce. My family, friends and I are avid twang “users”, and thoroughly enjoy your product. Every year on the third week of May, around 30 of our close friends and family members get together at a great fishing spot in Eastern Arizona and camp for the whole week. Plenty of twang gets used during the day and night of this trip to enhance our frosty cold one’s taste. We set up a twang display holding the shakers on a tree, dubbing it the Twang tree. On the last full day of the trip we play a drinking wiffelball game which is a blast and a lot of drinking/Twang using goes down. In fact we have unofficially named our wiffelball field “Twang Field” and it’s quickly spreading around to the other campers of what goes on there.  

I am writing this e-mail just to let you know how highly we think of your product and the use we get out of it. It has become the center of our trip planning and we can never forget the Twang. Keep up the great work and we are looking forward to all the great uses we will get out of your product. 

** I have attached pictures of the camping crew on “Twang Field” and of the “Twang Tree” 

Thanks for taking the time to read this e-mail.

Allen R. Quintero

Wednesday, September 14, 2011

Hot of the Press, "Caliente 86"

Elysia Gonzales


Twang Partners, a San Antonio salt and sugar manufacturer, launches “Caliente 86”, a new Hot Lime Beer Salt flavor; the hottest item used to boost beer profits.

SAN ANTONIO, TX (September 13, 2011) – Twang Partners, a San Antonio-based company specializing in flavored salts and sugars, celebrates a quarter century of success by announcing the newest addition to its highly popular Beer Salt line: “Caliente 86”. With its bold, spicy hot lime flavor, “Caliente 86” is the latest addition to the Twang Beer Salt family, which includes Lime and Lemon/Lime.

Inspired by the Tex-Mex tradition of adding citrus and salt to beer, Twang flavored beer salts have been a staple ingredient for beer drinkers and bartenders across the southwest United States for more than two decades. In the early 80s, Twang founder Roger TreviƱo Sr. observed how beer drinkers attempted to enhance the flavor of their favorite beer and realized there was a potential demand in the U.S. market for a flavored beer salt product. Thus was born the idea of Twang Beer Salt and the design of the signature mini-Twang beer bottle shaker.

“Twang Beer Salt is a winner for both our consumers and our retailers,” said Roger Sr. “The flavor profiles are loved by beer drinkers in both the Hispanic and general markets. Retailers love the product because it has such a small footprint, it doesn’t cannibalize other products, and it dramatically increases incremental profits.”

Twang “Caliente 86” and other Twang Partners products are sold in convenience and liquor stores, specialty retailers, and grocery chains nationwide.

About Twang Partners

Based in San Antonio, Texas, Twang Partners LTD. is a family-owned and operated manufacturer of flavored salts and sugars. Since 1986, Twang Partners has drawn on its Tex-Mex heritage to produce the highest quality, culturally inspired blends designed to enhance the taste, appearance and enjoyment of food and beverages. A recognized leader in the consumer packaged goods and foodservice industries, Twang Partners has collaborated with some of the top food & beverage companies around the world. Select Partners include Dr. Pepper Snapple Group, Starbucks, Margaritaville, Sauza, Midori, Grand Marnier, Bacardi, Crown Imports and other brands.

6255 W.T. Montgomery Rd. San Antonio, Texas 78252 · ·

Thursday, July 14, 2011

Robert Plotkin's take on Cocktail Spice Lemon-Lime Margarita Sea Salt


The Margarita has enjoyed far more than its allotted fifteen minutes of fame.  In fact, it continually ranks as the most frequently requested cocktail in America.  However, relying solely on its popularity to keep your coffers full won't necessarily cut it.  The Margarita is too prevalent of a cocktail to serve your guests the same thing your competitors do.  Before sending your signature margaritas out in public dressed with an ordinary rim of coarse salt, make sure they look as fabulous as they taste by rimming the glasses with COCKTAIL SPICE:  LEMON-LIME MARGARITA SEA SALT.

The fashion police at the Twang company of San Antonio have solved the problem of the under-dressed Margarita.  Now you can embellish your specialties in the style they deserve with designer salts.  The Company's Lemon-Lime Margarita Sea Salt is a colorful mixture of coarse citrus-flavored sea slat ideally suited for drink presentation.  It adds a tangy, tart flavor that ordinary salt can't muster.

Twang also markets COCKTAIL SPICE:  CHILI-LIME BLOODY MARY SEA SALT, a deliciously intense blend of ancho chili peppers and sea salt.  Its distinctive look and savory flavor make it perfect for embellishing Margaritas, as well as Bloody Marys and Micheladas.

For more information on Twang's line of fashion designer rimming salts, go to

Copyright 2010 BarMedia

ROBERT PLOTKIN is a judge at the Ultimate Spirits Challenge and has recently authored his 16th book,  Secrets Revealed of America's Greatest Cocktails.  he can be reached at or by e-mail at

Monday, July 11, 2011

Troops Receiving Twang Products Overseas!

Karon Carley, National President
Operation Interdependence

Dear Twang Team:

This past week I attended Country Jam in Mack Colorado on behalf of our organization that supports the troops.
I noticed your company giving away small samples of beer salt and other flavored salts. I opened one of the lime beer salt packages and was thrilled with the taste I got just buy putting a little on my finger to taste. 

Now let me quickly explain why I’m emailing you about this.

Operation Interdependence is a 501C3 nonprofit all volunteer organization that sends Civilian Rations® to 25,000 plus troops each month around the world but especially to the war zones. We put 50 C-rats® (a quart bag with a note from home and several small comfort items) into a box and send to commanders so everyone in the unit gets a package from home each month they are deployed, no one is left out. For many it is the only communication they receive from home. Check out our website at we have for 10 years been serving our military community by sending over 2 million Civilian Rations®.

I’m sure you are aware that the troops deployed into the desert areas really need salt and what a great way for them to get some of their salt allotment than in our condiment packages that have your flavored salt. Not only does it give them salt it also lets them flavor some of the foods that are so bland and it comes from home to top it off.

If I might be so bold as to make a couple of suggestions.

1.  Right now the southern part of Texas including San Antonio is holding an “Operation Care Drop” drive for Operation Interdependence, collecting products to send to the troops. The drive runs through July 4th. If you will donate a case of two of your salts I will be happy to give you the Texas manager’s name, email and phone so you can make arrangements to get some sample packages to her.

2.  Grand Junction Colorado is the next largest unit that ships to the troops. We have a warehouse we work from. If you could see your way clear to also send to the Colorado warehouse a case or two of the salts that means you would be reaching nearly all the 25,000 plus troops that all of Operation Interdependence ships to each month.

If you will consider the suggestions above just email me at for more information. 

I’m really excited at the thoughts of our troops receiving some of your salts. I hope you will consider helping them out by donating them to Operation Interdependence.
I hope to hear from you soon.


Karon Carley, CEO/President
& Area Manager  
Grand Junction, CO
Operation Interdependence®

A Civilian-to-Military Delivery System®

10 Years of service to our military community sending over 2 million Civilian Rations(R)
On the table ready to pack.

 Putting into a condiment ( Snack ) bag.

 A completed Civilian Ration with the condiment bag.

Volunteer putting them into the snack bags.

One of the finished boxes that will be shipped.

Thank you to Karon Carley and her team at Operation Interdependence for allowing us to be part of this opportunity to support troops overseas.  Good luck and thank you to all the services members out there for what you do for our great country.   Please enjoy our Twang products and look for us when stateside. 

Friday, July 8, 2011

Thursday, July 7, 2011

Twang Beer Salt at Country Jam in Grand Junction Colorado!

This year’s Country Jam was a blast.  This 4-day concert was held in the western part of Colorado in the city of Grand Junction. Featuring some obvious favorites, Lady Antebellum, Clint Black, Alan Jackson, and Neal McCoy packed the grounds along with 16 other local and upcoming bands that rocked the mountain skyline.  This was Twang’s second music fest to attend and we covered a lot ground.  We were able to sample, entertain, and do some educating on our Twang Beer Salt to many Colorado’s locals and some travelers from every part of the nation.   

More or less, about half already knew what Twang Beer Salt was, and those that didn’t were almost immediate Twang users on the spot that weekend!  Some were a little apprehensive at first, taking one or two sample packets, then after tasting it and learning how to use it,  would almost immediately come back to load up for the rest of the day and for the parties that would go on throughout the night.   

A crowd favorite was the “It’s Not Going to Lick Itself!” tee shirts, not to mention the other cool stuff that we were giving away at the event.  (koozies, keychains, other apparel, etc.)  It’s always fun when you are the only vendor at event’s like this one giving away free stuff. 

Thank you Colorado for having Twang part of your event, we had a blast and we look forward to seeing you at other events like this one and at next year’s Country Jam. 

Check out our Facebook page ( to see more pictures from Country Jam.