Monday, March 28, 2011

Twang wins 5 Addy Awards

The ADDY Awards is the world's largest advertising competition with over 40,000 entries annually. Founded in Florida in 1960, it was adopted by the American Advertising Federation, a not-for-profit industry association, as a national competition in 1968. The American Advertising Federation still is in charge of administering this prestigious competition to this day.
The ADDY Awards is unique among other advertising creative competitions in that it is the only competition that includes three levels of judging: local, regional, and national. Winning an ADDY at each level qualifies the work to progress to the next higher level.
Awards presented are Gold and Silver ADDY Awards for professional and student entries. The ADDY award logo and trophy is a stylized "Star A".

Twang Partners along with Whiskey Design - won 5 Gold Addy Awards the weekend of February 19th, 2011.  The items that won recognition were our:
Taste Tester/Sample Box = 2 Golds Addy Awards 



Lemon Lime Beer Salt Package Campaign = 1 Gold Addy Award

SXSW “Lick” Banner = 1 Gold Addy Award

Flavor Holster Koozie = 1 Gold Addy Award


Friday, March 25, 2011

Things Twang Does You Probably Didn't Know About!

Rose's Cocktail Sugars

Rose's Cocktail Sugars are geared towards trendsetters who enjoy socializing and experimenting with the latest cocktail and food trends.  These sugars, used for rimming cockails or garnishing foods are affordable, and capture the most current flavors and trends in the cocktail and foodservice world.

Entertaining in the home rather than going out is a growing trend. Consumers are now entertaining and creating signature drinks at home. Rose's Cocktail sugars are a a long standing category leader in the mixer segment, and its premiere ingredients are trusted by bartenders and caterers nationwide. 

Rose's Cocktail Sugars are made with all natural flavors and pure cane sugar for the perfect gourmet compliment to any cocktail which allows consumers to create signature drinks in seconds.  Rose's Cocktail Sugars obviously pair perfectly with Rose's Mixers and any spirit for a complete cocktail solution.  All Rose's products are all made and packaged in the USA.


Margaritaville Margarita Salts

Margaritaville Margarita Salt is for anyone who enjoys an excape from the stress of everyday life and seeks a party in paradise any day of the week.  Backed by Jimmy Buffett, these margarita salts are for your entertainers who enjoy gathering with friends to share good food, good drink and good times.  It's compelling to the target consumer because of the signature Jimmy Buffett puts behind this product. Margaritaville is a long-trusted brand synonmous with high quality products and just plain fun.

Margaritas are the #1 cocktail in America.  If the first thing to touch your lips at first sip is what's on the rim, why not make it Margaritaville's unique blend of sweet and salty flavor made with premium ingredients (all natural flavors, pure cane sugar, and sea salt).

These products are found in Grocery and Liquor stores in the mixer and specialty sections, or online at the company website.

Monday, March 21, 2011

Twang Inspired Spicy Beer Cocktail Recipe

The Cocktail Spice Chili-Lime Bloody Mary Sea Salt rimmed Michelada is very interesting beer cocktail that is tantalizing to your taste buds and its recipe can vary as much as the Bloody Mary.  What you're essentially doing with this beer drink is spicing up your beer to your personal taste with different spices.  The pleasant intensity of the Ancho-style chili peppers plus the distinctive tang of sea salt deliver the Twang kick.  The lime juice chills everything out and depending on which sauces you use and how much of each, it can become a very spicy mixed drink. The Michelada is a popular Mexican drink and really is best with one of the native beers like Tecate, XX’s or any other Mexican Import.

12 oz. of beer
4 Dashes of Tabasco sauce (or to taste)
4 Dashes of Worcestershire sauce
2 Dashes of Maggi
2 Dashes of Celery Salt
1 Entire juice of a lime 
Splash of Olive juice
Fresh ground pepper to taste
4 oz. Bloody Mary Mix, Clamato Juice, or Tomato Juice (or to taste)

Coat a 22 oz. chilled pilsner glass with lime then rim with the Cocktail Spice Chili-Lime Bloody Mary Sea Salt.  Use the 22 oz. pilsner glass so that you are able to use all the ingredients and beer in one serving.  Pour all the ingredients over ice in the glass.  Pour the beer and enjoy!
Garnish with a celery stock, olives, and a lime.

Thursday, March 10, 2011

Cocktail Candy Recipe of the Day

Sour Apple Martini

An apple a day?....we've got you covered.
5 of 5 Doctors agree that this potion will have you felling better in no time.

3 oz. Lemon Lime Soda
3 oz. Apple Juice
1 oz. Dekuyper Sour Apple Pucker Schnapps
1 oz. Absolut Vodka

Shake all ingredients well with ice, and strain into a chilled martini glass, rimmed with our Cocktail Candy The Big Apple Cocktail Sugar. Garnish with a cherry and serve.

Tuesday, March 8, 2011

Infinite Possibilities

Imagine... a customer ordering a drink and tasting something memorable before the first sip hits their lips! Imagine... a drink menu that looks delicious enough to generate the magic words: “We want what that table just ordered!”
This is what happens when bartenders, beverage directors and mixologists add our drink rimmers to the equation.

Our gourmet salt and sugar blends developed specifically for:
a) use on the rims of restaurant and bar glassware
b) refining and “spicing up” the look and taste of classic drinks
c) concocting alluring signature drinks and other “new favorites”

With a vast selection of delicious flavored sugar and salt blends to choose from, each with a unique eye-catching color, there’s unlimited ways to boost the appeal and value of your cocktails, alcohol-free and dessert drinks. Check in with us often, because exciting new flavors are always on the way!

Our Cocktail Rimmers are truly the original cocktail garnish.  We've been inventing, innovating and honing our sugars and salt blends since 1999.  As a boutique manufacturer, we maintain a passion for quality, and our gourmet garnishes contain only the finest ingredients: pure cane sugar, sea salt and all-natural flavors.

Monday, March 7, 2011