Tuesday, October 16, 2012


Twang Partners releases new packaging and displays for Twangerz Snack Topping

New design reflects fun and flexibility of product.


 (Sept. 20, 2012) SAN ANTONIO — Twang Partners, a San Antonio-based company specializing in premium flavored salts and sugars, has unveiled an updated look for its Twangerz Snack Topping. A flavored salt that can be eaten by itself as a treat or sprinkled onto foods as a topper, Twangerz Snack Topping is a grab n’ go item that performs well in a wide range of store categories.

The new Twangerz packaging highlights the bold flavors of the snack topping, which include Lemon-Lime, Pickle, Lime, Chili-Lime and Mango Chili. The bright colors and prominent lettering appeal to the product’s target teen and tween demographic, enticing them to create their own custom combinations by adding Twangerz to fruit, veggies, chips, popcorn and more.
“Our Twangerz brand appeals to a diverse array of taste preferences and sells well in a range of store categories including spices, candy, produce, ethnic, meat, seafood and salty snacks,” Roger Trevino, Sr., founder for Twang Partners said. “We wanted our new packaging to emphasize the fun and flexibility of the line.”

Twangerz is available in 1.15-ounce shaker bottles and one-gram packets. In addition to the revamped look of the Twangerz Snack Topping, Twang also introduced a new two-tier rack offering and a free standing floor display for eye-catching grab n’ go product presentation, allowing retailers to leverage found space to influence quick impulse purchases, especially by the young adult demographic. Orders may be placed by visiting twang.com.      


About Twang Partners, Ltd.
Based in San Antonio, Twang Partners Ltd. is a family-owned and operated creator and manufacturer of premium-flavored salts, sugars and seasonings. Since 1986, Twang Partners has produced the highest quality products designed to enhance the taste, appearance and enjoyment of food and beverages. Brands include Twang Beer Salt, Twangerz Snack Toppings, Cocktail Candy, Twangarita and Margaritaville Margarita Salts. Find Twang products on grocery, convenience, liquor and specialty store shelves across the country. Twang Partners has successfully collaborated with some of the top food and beverage companies around the world to create innovative custom blends. For further information, visit

Press Contact:
Elysia Trevino Gonzales
(210) 226 – 7008

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